Mrs. Euphemia Ifunanya Mbamalu
Mrs. Euphemia Ifunanya Mbamalu is a LECTURER II in MARKETING Department, Faculty Of Management Sciences in Nnamdi Azikiwe University
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Staff Profile
My name is Mbamalu Euphemia Ifunanya
Personal Information
Email: | |
Phone: | |
Address: | Marketing, Faculty Of Management Sciences, Nnamdi Azikiwe University, Awka. |
Faculty/Unit: | FACULTY OF MANAGEMENT SCIENCES |
Department/Sub-Unit: | MARKETING |
Interest Areas
Academic Qualifications
| Degrees / Basic Certificates | |
|---|---|
| 1 | Nnamdi Azikiwe University, Awka. (Master Degree, August, 2019) February, 2016 to August, 2019 M.Sc Marketing |
| 2 | University Of Nigeria Nsukka. (Bachelor Degree, March, 2014) June, 2018 to June, 2013 B.Sc Marketing |
| 3 | Community Secondary School, Umuokpu. (NECO, June, 2006) September, 2000 to June, 2006 NECO |
Relevant/Working Experience
| 1 | Lecturer, Nnamdi Azikiwe University Awka, department of Marketing Faculty of Management Sciences June, 2020 to Present |
| 2 | Personal Assistant to the Secretary (PA), Nnamdi Azikiwe University, Awka August, 2014 to July, 2015 |
| 3 | Computer Operator, Reapfold Printing Press February, 2013 to August, 2014 |
Creative Output
| Book Chapters | |
|---|---|
| 1 | Titus Chukwuemezie Okeke Ph.D, Dr. Moses Chigbata Olisa, Dr. Onyinye Ene and Mbamalu Euphemia Ifunanya. (2021, May) Internal Trade And Economic Growth In Nigeria: AN IMPACT ANALYSIS |
| 2 | Titus Chukwuemezie Okeke Ph.D, Dr. Moses Chigbata Olisa, Dr. Onyinye Ene and Mbamalu Euphemia Ifunanya. (2021, October) Internal Trade And Economic Growth In Nigeria: AN IMPACT ANALYSIS , pp 848-861 |
| Journal Articles | |
| 1 | Nwosu Kanayo chike, chimezie Alex oguanobi, Mbamalu Euphemia Ifunanya, chinadu Francis Egbunike. (2023, October), "The effects of FDI Net Inflow on the GDP Growth Rate: 1900-2021", Journal multidisciplinary Academic and practice studies, pp 139- 157 |
| 2 | Nwosu Kanayo chike, Mbamalu Euphemia Ifunanya, chimezie Alex oguanobi, chinadu Francis Egbunike. (2023, October), "Big data analysitic and market competitiveness of selected firms in lagos state, Nigeria", Annals of management and organisational research, Vol. 4, (Issue 4), pp 251-269 |
| 3 | Mbamalu Euphemia Ifunanya, Nwosu Kanayo chike, chimezie Alex oguanobi, chinadu F. Egbunike. (2023, December), "Sustainable supply chain management and organisational performance: perception of academics and practitioners", Annals of management and organisational research, Vol. 5, pp 13 - 30 |
| 4 | Adeola A.Ayodele phD, Ifunanya Euphemia Mbamalu. (2023, July), "Predictor of public Acceptance of family planning programme in a typical sub-saharan African Context", International Journal of Developing and Emerging Economics, Vol. 11, (Issue 2023), pp 2055-6098 |
| 5 | Obinna Christian Ojiako, Ifunanya Euphemia Mbamalu, Kanayo Nwosu. (2022, December), "Effect of Sales person service behaviour on Sales Performance in the B2B Context in Nigeria", European Journal of Management and Marketing Studies, Vol. 7, (Issue 4), pp 346-360 |
| 6 | Ifunanya Euphemia Mbamalu, Bereprebofa Dadutari, Moses Chigbata Olisa, Titus Chukwuemezie Okeke. (2022, June), "A Mediated Moderation of Social Media Customer Engagement behaviour and Customer loyalty in Hotel Industry in Anambra State", Nnadiebube Journal of Social Sciences, Vol. 3, pp 76-98 |
| 7 | Obinna Christian ojiakor, Mbamalu Ifunanya Euphemia, Nwosu Kanayo chike. (2022, October), "Customer Experience management and customer commitment Evidence from the church parishioners in Nigeria", International Journal of Advances in Engineering and Management ( IJAEM), Vol. 4, (Issue 2022), pp 932-947 |
| 8 | Mbamalu Euphemia Ifunanya. (2021, August), "Effect of Employee Development on organizational Performance of Sabmiller and Premier Breweries in Anambra State, Nigeria", International Journal of Arts Language and Business Studies(IJALBS), Vol. 7, pp 267-266 |
| 9 | Mbamalu Euphemia Ifunanya & Prof. Titus Chukwuemezie Okeke. (2021, December), "Evaluation of E-Service Quality and Customer Satisfaction on Point of Sales in Anambra State", Global Journal of Applied, Management and Social Sciences (GOJAMSS), Vol. 23, pp 2276-9013 |
| 10 | Okoye Nonso John; Ezeaku Chisom Njideka; Agbo Rita Chioma and Mbamalu Euphemia Ifunanya. (2021, August), "Effect of Government Policies on the Lending Ability of Deposit Money Bank in Nigeria", Journal of Contemporary Issues in Accounting (JOCIA), Vol. 2, pp 103-116 |
| Conference Papers | |
| 1 | Mbamalu Euphemia Ifunanya, Nwosu Kanayo chike, chimezie Alex oguanobi. (2023, November), "Technological Disruption and Digital Payment Challenges at the Point of sales (POS) in Nigeria", |
| 2 | Mbamalu Euphemia Ifunanya. (2023, October), "Marketing management and organisational productivity a study of millennium industries Ltd, Awka", |
| 3 | Ayodele Adeola, Mbamalu Euphemia Ifunanya. (2023, October), "Building an Entrepreneurial University in a Typical Development Economy: Imperative, challenges and future trends", |
| 4 | Mbamalu Euphemia Ifunanya, chimezie Alex oguanobi. (2021, September), "Effect of COVID 19 pandemic on food security crisis in Nigeria", |
Academic Leadership Qualities
| Contributions to the University/Society | |
|---|---|
| 1 | Member, "Appointment of parents and stakeholders linkage committee for 2023/2024" (February, 2024) |
| 2 | 100 level staff Adviser, "Appointment of Result management Committee and staff Advisers" (March, 2024) |
| 3 | Member, "Appointment of Marketing 5.0 Seminar Series Committee for 2023/2024 session" (February, 2024) |
| 4 | Secretary, "Appointment for International conference Committee for 2023/2024" (February, 2024) |
| 5 | Member, "Appointment for Journal Committee for 2023/2024" (February, 2024) |
| 6 | Member, "Appointment of Marketing Consultancy Committee for 2023/2024" (February, 2024) |
| 7 | Member, "Appointment of Quality Assurance Committee and Accreditation Task Force for 2023/2024" (February, 2024) |
| 8 | Member, "Appointment of Student Welfare committee and Dress code task force for 2023/2024 sessions" (February, 2024) |
| 9 | Chairperson, "Appointment of staff welfare committee department of Marketing" (February, 2024) |
| 10 | Conference Treasurer - Registration, "Invitation to the Africa Digital Frontier Hybrid Conference" (October, 2023) |
| 11 | Class Adviser year 1, "Appointment as class Adviser" (April, 2022) |
| 12 | Member, "Faculty of management sciences staff development and training committee" (November, 2022) |
| 13 | Member, "Faculty sporting competition Committee" (November, 2022) |
| 14 | Member, "Appointment of Prof. Pita Ejiofor Annual Frontier lecture Committee" (April, 2021) |
Membership of Professional/Relevant Bodies
| 1 | Associate Member, "Nigerian institute of management ( chartered)" - 264480 (member since 2023), www.https://nim.ng |
Relevant Events Attended
| Conferences | |
|---|---|
| 1 | "An International conference on digital technology and Consumer Behaviour in Africa", (Department of Marketing Nnamdi Azikiwe University Awka in collaboration with the centre for Multidisciplinary Research and Innovation (CEMRI)), 9th November, 2023 to 9th November, 2023; Unizik business School |
| 2 | "Research on Marketing practices in post COVID-19 era", (National Institute of Marketing of Nigeria), 26th October, 2023 to 27th October, 2023; Ips Hall uniport by uniport main Gate Port Harcourt Nigeria |
| 3 | "SECURITY CHALLENGES AND ACHIEVEMENT OF SUSTAINABLE DEVELOPMENT GOALS (SGDs) IN SUB-SAHARAN AFRICA", (FACULTY OF MANAGEMENT SCIENCES, NNAMDI AZIKIWE UNIVERSITY, AWKA), 3rd March, 2021 to 12th April, 2021; UNIZIK BUSINESS SCHOOL, AWKA |
| 4 | "DISRUPTIONS AND MANAGEMENT SCIENCES IN AFRICA: ISSUES AND STRATEGIC CHIOCES", (2023 FACULTY OF MANAGEMENT SCIENCES HYBRID INTERNATIONAL CONFERENCES), ASUU SECRETARIATE |
| Workshops | |
| 1 | "Maiden Grant Writing and Research Workshops", (Department of Business Administration), 16th April, 2024 to 17th April, 2024; Faculty of management sciences |
| 2 | "Media marketing and communication management", (Advertising regulatory Council of Nigeria), 7th September, 2023 to 7th September, 2023; Villa toscana Hotel Enugu |
| 3 | "ON- LINE TEACHING AND EXAMINATION", (SANDWICH), 20th June, 2023 to 20th June, 2023; ASUU Secretariate Nnamdi Azikiwe University |