Dr. Chukwuemeka Okereke
Dr. Chukwuemeka Okereke is a LECTURER I in MARKETING Department, Faculty Of Management Sciences in Nnamdi Azikiwe University
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Staff Profile
My name is Chukwuemeka Chidiadi Okereke. I am, a lecturer in the department of marketing, Nnamdi Azikiwe University Awka. I joined the University formally on following my appointment as an Asst. Lecturer.
Now a Lecturer 11 following my upgrade in April 27, 2021
I have had a wide industry experience in the Public and private sector before joining Unizik as a lecturer in 2020 I will use my industry experience to enrich imparting knowledge in the course of my lectureship in the Marketing department of Unizik
.IPPIS NUMBER: T1200958
Personal Information
Email: | |
Phone: | |
Address: | Marketing, Faculty Of Management Sciences, Nnamdi Azikiwe University, Awka. |
Faculty/Unit: | FACULTY OF MANAGEMENT SCIENCES |
Department/Sub-Unit: | MARKETING |
Social Profiles
Interest Areas
Academic Qualifications
| Degrees / Basic Certificates | |
|---|---|
| 1 | Nnamdi Azikiwe University Awka. (Doctor of Philosophy, March, 2024) October, 2019 to November, 2023 PhD Marketing |
| 2 | Nnamdi Azikiwe University Awka. (Doctor of Philosophy, December, 2023) October, 2019 to September, 2023 PhD Marketing |
| 3 | University Of Nigeria, Nsukka. (Master Degree, December, 2007) November, 2005 to December, 2007 MSc Marketing/Public Relations Marketing/Public Relations |
| 4 | Federal Polytechnic, Oko( Anambra State Polytechnic, Oko. (HND, June, 1990) September, 1988 to May, 1990 H N D, Mass Communication Mass Communication |
| 5 | Agulu Grammar School. (SSCE, June, 1981) September, 1976 to March, 1981 |
Relevant/Working Experience
| 1 | Coordinator/ Administrative head, Enugu coalition of business and professional association September, 2009 to April, 2019 |
| 2 | Director, Enugu chamber of commerce and industry September, 2003 to May, 2019 |
| 3 | Director, Enugu chamber of commerce and industry September, 2003 to May, 2019 |
| 4 | Public Relations Officer, Enugu Chamber Of Commerce, Industry, Mines & Agriculture March, 1996 to May, 2019 |
Creative Output
| Book Chapters | |
|---|---|
| 1 | Chukwuemeka C Okereke. (2007, September) Organizational Purchasing versus Consumer Purchasing and their Marketing Implications for SMEs Ezu Publishers Limited, Enugu, pp 169-178 |
| Journal Articles | |
| 1 | Chukwuemeka Chidiadi Okereke , Anayo D Nkamnebe Prof.. (2023, June), "Black Friday marketing strategy and consumer loyalty: case study of online shoppers in nigeria", International Journal of Marketing management |
| 2 | L. M Okeke, T. C Okeke & C. C Okereke. (2023, July), "INTERNATIONAL TRADE EFFECT ON DOMESTIC FINAL CONSUMPTION IN NIGERIA", Unknown Journal or Publisher |
| 3 | Chukwuemeka chidiadi Okereke, & Nkamnebe Anayo Dominic. (2023, September), "Sales Promotion and brand loyalty: Case Study of Black Friday Marketing Strategy", The International Research Journal, Vol. 10, (Issue 9), pp 52 |
| 4 | Chukwuemeka Chidiadi Okereke. (2022, June), "EFFECT OF CUSTOMER SERVICE ON CUSTOMER SATISFACTION: CASE STUDY OF ABC, TRANSPORT PLC, AWKA ANAMBRA STATE, NIGERIA", Global Scientific journal |
| 5 | Chukwuemeka chidiadi Okereke, Thelca Kelechi Okpe & Irenues C Nwaizugbo. (2022, July), "Marketing Performance of Smoked Fish Dealers in Rural Semi -Urban, Urban Areas of Umuahia, Abia State, Nigeria", The International Journal of Business Management, Vol. 10, (Issue 16) |
| 6 | Chukwuemeka C Okereke, Titus C Okeke, Ifeanyichukwu Oranusi. (2022, August), "Effects of motivational Strategies on Sales force Performance in the publishing industry in Anambra State", Nnadiebube Journal of Social Sciences, Vol. 2, (Issue 1) |
| 7 | Chukwuemeka Chidiadi Okereke. (2021, September), "INTERNAL MARKETING AND SERVICE QUALITY/CUSTOMER PREFERENCE IN FAST FOOD INDUSTRY", Global Scientific journal |
| 8 | Chukwuemeka Okereke. (2020, December), "PUBLIC RELATION AS AN ESSENTIAL MARKETING TOOL IN ATTRACTING AND RETAINING MEMBERSHIP IN NON GOVERNMENTAL ORGANIZATIONS", lnternational Journal of Business & Management |
| Conference Papers | |
| 1 | Okereke, Chukwuemeka C, Okpe, Kelechi Thecla 2, Odimara, Chinyere. (2023, September), "Effect of social media on academic performance of students of Federal Polytechnic Nekede", |
| 2 | OKEREKE CHUKWUEMEKA CHIDIADI. (2009, October), "Seminar on Trade Promotion Between Nigeria and China", Ministry of Commerce and China Council for the Promotion of International Trade |
Academic Leadership Qualities
| Contributions to the University/Society | |
|---|---|
| 1 | Member, "Nnamdi Azikiwe University Awka, Faculty of Management Sciences, Skill Acquisition Committee" (November, 2022 to October, 2023) |
| 2 | Member, "Nnamdi Azikiwe University Awka, Faculty of Management Sciences, Department of Marketing, Alumni lLinkage Committee Committee" (April, 2021 to March, 2022) |
| 3 | Member, "Nnamdi Azikiwe University Awka, Faculty of Management Sciences, High Performance Award Committee" (April, 2021 to March, 2022) |
| 4 | Member, "Nnamdi Azikiwe University Awka, Faculty of Management Sciences, Lecture Series Committee" (April, 2021 to March, 2022) |
| 5 | Member, "Nnamdi Azikiwe University Awka, Faculty of Management Sciences, Staff Development Committee" (April, 2021 to March, 2022) |
| 6 | Chairman Harvest committee, "All saints Church, G R A , Enugu" (March, 2015 to December, 2023) |
| 7 | Member, "Nigeria electricity regulatory commission (nerc)" (March, 2013 to April, 2019) |
| 8 | Secretary Enugu chapter, "Institute management consultants" (June, 2001 to September, 2003) |
| 9 | Secretary, "Nigeria institute of public relations" (September, 1997 to October, 2000) |
Relevant Events Attended
| Other Events | |
|---|---|
| 1 | "Capacity Training/ Conference On Management For Voluntary Associations", (Centre for lnternational Private Enterprise ( US chamber of commerce), 7th October, 2013 to 22nd October, 2013; Washington Dc |
| 2 | "China- Africa Trade Co-operation Conference/Summit", (Ministry of commerce, People's Republic of China), 5th October, 2009 to 29th October, 2009; Beinjing |
| 3 | "Capacity Building Workshop On Rural Development For Micro And Small Enterprises", (World Bank), 23rd July, 2007 to 31st July, 2007; Dareselam, Tanzania |